Bobby has been helping clients achieve their marketing goals for more than 25 years. For most of that time, he has been leading strategic and creative teams as an agency owner to serve clients ranging from small nonprofits to Fortune 100 companies. For each client served, he helps develop a strategy tied to their business goals. Then, he executes the strategy with measurements to evaluate success.

For clients, he has served as publisher of a 550,000-circulation small business magazine that generated $3 million in annual advertising sales. For nearly 10 years, he was publisher of a 225,000-circulation magazine for truck drivers and created an advertising (print, digital, place based) network that drove $3 million in annual revenue and served as a profit center for the client. More recently, he managed a pay-per-click campaign for a national healthcare company that generated more than $1 million in measurable patient revenue and a 3:1 ROI.

Bobby has a passion for storytelling. For authenticity. For humanity. He helps companies find, tell and promote those stories that form and grow their relationships with their customers.

Bobby received his bachelor’s degree from Vanderbilt University and his MBA from the Jack C. Massey School of Business of Belmont University. He is also a graduate of the Stanford Professional Publishing Course and the Birthing of Giants.